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The Resource Entrepreneurship for the rest of us : how to create innovation and opportunity everywhere, Paul B. Brown

Entrepreneurship for the rest of us : how to create innovation and opportunity everywhere, Paul B. Brown

Label
Entrepreneurship for the rest of us : how to create innovation and opportunity everywhere
Title
Entrepreneurship for the rest of us
Title remainder
how to create innovation and opportunity everywhere
Statement of responsibility
Paul B. Brown
Creator
Subject
Language
eng
Summary
  • "Today when the competition, technology, and the economy are evolving faster than ever before, organizations and the people like us who work in them need a proven approach to help us adapt-and succeed. The key, according to Paul B. Brown, is to think like an entrepreneur, no matter what your position or industry. What works for the most successful entrepreneurs will work for us, Brown argues, whether we want to stay employed working for someone else or are thinking of going off on our own. Based on extensive research, Entrepreneurship for the Rest of Us reveals the best practices of the most successful entrepreneurs, those who are adept at continually innovating and seeing opportunity where others do not. They do that by following a rigid approach. For example: They never start with a new idea, but by trying to solve a market need. Financing is an afterthought. They get started with the resources at hand (not only does that allow them to move quickly, if things don't work out, they are not out much). Perfect is the enemy of good, it is much more important to get out into the marketplace with a prototype than to keep fiddling with what you have. In short, the entrepreneurial mindset is a protection against economic uncertainty, and Brown's goal is to spread that thinking to individuals and large organizations alike. Though of course we won't all start or run our own companies, we need to learn to think like entrepreneurs so that when uncertainty hits, as it will again and again, individuals and companies will be better prepared to not only survive but win"--
  • "Entrepreneurship for the Rest of Us reveals the best practices of the most successful entrepreneurs, those who are adept at continually innovating and seeing opportunity where others do not"--
Assigning source
  • Provided by publisher
  • Provided by publisher
Cataloging source
DLC
Index
no index present
Literary form
non fiction
Label
Entrepreneurship for the rest of us : how to create innovation and opportunity everywhere, Paul B. Brown
Instantiates
Publication
Carrier category
volume
Carrier category code
nc
Carrier MARC source
rdacarrier.
Content category
text
Content type code
txt
Content type MARC source
rdacontent.
Control code
884815122
Dimensions
24 cm.
Extent
163 pages
Isbn
9781629560557
Lccn
2014040276
Media category
unmediated
Media MARC source
rdamedia.
Media type code
n
System control number
(OCoLC)884815122
Label
Entrepreneurship for the rest of us : how to create innovation and opportunity everywhere, Paul B. Brown
Publication
Carrier category
volume
Carrier category code
nc
Carrier MARC source
rdacarrier.
Content category
text
Content type code
txt
Content type MARC source
rdacontent.
Control code
884815122
Dimensions
24 cm.
Extent
163 pages
Isbn
9781629560557
Lccn
2014040276
Media category
unmediated
Media MARC source
rdamedia.
Media type code
n
System control number
(OCoLC)884815122

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